Wang Heling, former member of the Standing Committee of the National Committee of the Chinese People's Political Consultative Conference and former vice chairman of the Anhui Provincial Committee of the Chinese People's Political Consultative Conference, Wu Wen, vice president of the Anhui Provincial Association of Time-honored Brands 凎, Tang Juguang, director of Hefei Marketing Center of Luzhou Laojiao Sales Co., LTD., and other leaders and guests visited Keemun Black Tea Group on April 16.
Accompanied by Chen Zhi, the deputy general manager of Keemun Black Tea Group, Chairman Wang Heling and his delegation successively visited the Keemun Black Tea Group's integrated primary and refined production line, 5G intelligent production line, Keemun Black Tea intangible cultural heritage handicraft workshop, Keemun Tea Industry Research and Improvement Farm and Meinan Du, and gained a detailed understanding of the development history of Keemun black tea, the inheritance of production techniques and the innovation of modern technology.
At the symposium, Chairman Wang Heling highly praised the Keemun Black Tea Group for its commitment to traditional craftsmanship while promoting technological innovation. He also put forward constructive suggestions on strategic exchanges and cooperation between the Keemun Black Tea Group and Luzhou Laojiao.
Taking this as an opportunity, the Keemun Black Tea Group will deepen exchanges with Luzhou Laojiao in areas such as brand IP creation and integration of consumption scenarios, and actively connect with outstanding enterprise resources to promote cross-industry cooperation and help Keemun black tea enter a broader market.